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Custom ceramic mugs from Liling — mug types on a studio backdrop

Custom mug launch kit for every mug program

The missing half of a mug launch

A mug is only half of what a brand needs to launch.

The other half is the material your store, your designer and your factory all work from: a mockup, product images, a spec sheet and a dieline. That is the Launch Kit — included with our programs from 500 pieces, not billed as a separate design agency project.

Custom ceramic mugs prepared for a brand launch

What's inside

Four assets your launch actually needs

One kit, four deliverables — built to be handed to a store, a marketplace, a packaging supplier and a factory without reformatting.

01

Digital mockup

Your artwork on the mug and its packaging, prepared from a complete brief. Delivered within about 1 hour.

02

Product images

3–5 white-background and in-context shots for your webshop, marketplace listing or sales deck.

03

Spec sheet

A PDF covering dimensions, capacity, body material, decoration, packaging and test standards.

04

Dielines

Print-ready AI/PDF files for the mug artwork and the gift box, so your designer and packaging supplier work from the same file.

Timeline

Mockup in about an hour. Full kit in 3–5 working days.

The clock starts when we have a complete brief: artwork or reference, quantity and target market. Two revision rounds are included.

STEP 01

Send the brief

Artwork or reference, quantity, market and packaging direction.

STEP 02

Mockup in ~1 hour

A digital mockup of the mug and packaging for internal sign-off.

STEP 03

Approve artwork

Two revision rounds are included before the kit is finalised.

STEP 04

Full kit 3–5 days

Product images, spec sheet and dielines delivered after artwork approval.

Who it is for

Built for first launches and new SKUs

Brands & importers

Launching a private-label mug and needing store-ready images, specs and packaging files before production.

Cafés, roasters & hospitality

Preparing a first house mug or a seasonal edition with a packaging supplier and an in-house designer.

Promotional distributors

Showing a client exactly what they are buying, with a mockup and a spec sheet that can be approved internally.

What you can do with it

One kit, every handoff covered

  • ✓ Get internal sign-off without waiting for a physical sample.
  • ✓ Prepare marketplace and webshop images before production.
  • ✓ Hand your packaging supplier a dieline instead of a screenshot.
  • ✓ Give your designer a spec sheet they can print against.
MugFactory product display for a launch program

Included, with clear scope

  • Included with production programs from 500 pieces.
  • Two rounds of revision included.
  • Mockup in about 1 hour; full kit in 3–5 working days after artwork approval.
  • Available once we have artwork or a reference, quantity and target market.

The fine print

The kit covers one design at 500+ pieces with two revision rounds. You own the final artwork; we reference the project only with your permission.

Dieline files may be reused by you for this product. Resale or redistribution of our dielines is not permitted.

Start with your brief

Send the artwork or a reference photo, the quantity and your target market — we will come back with a quote and the first mockup.

Launch Kit questions

What exactly is in the Launch Kit?

A digital mockup of the mug and packaging, 3–5 product images, a PDF spec sheet and print-ready dielines for the mug artwork and gift box — the four files your store, designer and factory need to launch.

Is the Launch Kit free?

It is included with production programs from 500 pieces. It is not a standalone design agency package. We confirm the scope at quote stage, including two revision rounds.

How fast is delivery?

The mockup is usually ready within about one hour of a complete brief. The full kit lands 3–5 working days after artwork is approved.

What do I need to send?

Artwork or a reference, the quantity, the target market and any packaging direction. If you do not have final artwork, a reference image is enough to start the mockup.

Can I use the product images on Amazon or my website?

Yes. The images are prepared for your webshop, marketplace listing or sales deck. Check your marketplace image requirements with us at brief stage so the formats match.

Do I own the dielines?

You may reuse the dielines for this product. Resale or redistribution of our dielines is not permitted.

What if I have more than one design?

The standard kit covers one design. Additional designs can be quoted as an extension, and mixed-design production runs can share the same body and packaging format.